The chief executive staunchly believes that human employees are Costco’s biggest competitive edge. He’s using AI to elevate them, not eliminate them.
There is undeniable tension between employees who fear AI will take their jobs and CEOs who are wildly optimistic that AI will change their businesses for good. As executives name AI as one of many reasons for mass layoffs, Costco’s CEO Ron Vachris views AI as a supplement to human value.
