The surge of video podcasts raises an awkward question for the industry: Why do we still call them ‘podcasts’?

As Netflix builds out its visual-podcasting slate, some media watchers say we need new language to describe the medium. It might not be that easy.

With Netflix now streaming original podcasts and Apple announcing a “category-leading video experience” on its app this spring, the meaning of the word “podcast” has grown increasingly diffuse.


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