On the newest episode of the Brand New World podcast, CFO Ryan Schaffer outlines Expensify’s winning strategy for a starring role.
From its first trailer, it was crystal clear that Apple was serious about making its blockbuster ode to car racing as realistic as possible. It was shot in and around an actual Formula One season. Legendary driver Lewis Hamilton was a producer and consultant. And Brad Pitt’s fictional F1 team had a large collection of very real brand partners and sponsors.
