‘I want it to feel like it’s made by humans.’ —Andy Pearson, Liquid Death’s VP of creative, at the Fast Company Grill at SXSW
To sell the idea of last year’s Wienie 500 to Oscar Mayer, creative agency Johannes Leonardo used AI to show what a race among the iconic Wienermobiles might look like when they took to the Indianapolis Motor Speedway’s historic oval.
