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The Right Way to Launch an AI Initiative

HANNAH BATES: Welcome to HBR On Strategy—case studies and conversations with the world’s top business and management experts, hand-selected to help you unlock new ways of doing business. How did it go the last time you started an artificial intelligence project at your company? Chances are, some of your colleagues expressed confusion or apprehension—and they never…

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How YouTube Shorts is taking on TikTok

With a TikTok ban on the horizon, YouTube Shorts product lead Todd Sherman talks about getting the algorithm right and listening to creators. When India banned TikTok in 2020, YouTube responded by launching a short-form video feature with a similar user experience in the country. Less than a year later, that feature rolled out globally…

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Elizabeth Holmes’ partner reportedly fundraising for new blood-testing startup

Billy Evans, partner of Theranos founder Elizabeth Holmes, is working on a new startup that seeks to deliver “human health optimization” through blood testing, according to The New York Times. The Times reportedly spoke to two investors pitched on the startup, called Haemanthus, and also viewed some of Haemanthus’ marketing materials. In those materials, the…

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