What You Must Deliver to Win Customers Today
ALISON BEARD: I’m Alison Beard. ADI IGNATIUS: I’m Adi Ignatius, and this is the HBR IdeaCast. ALISON BEARD: Adi, what was your New Year’s resolution for 2026? ADI IGNATIUS: We do more predictions than resolutions. I have lots of predictions, but I guess my ongoing resolution for the year is to launch a book project….
