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How to make your e-commerce product visible to AI agents? Use this new system trusted by L’Oréal, Unilever, Mars & Beiersdorf

For future-focused e-commerce brands, the primary customer is rapidly changing from a person behind a screen to the AI agents that said human customer deploys on their behalf to research and, if projections are correct, purchase the product on their behalf. Investment banking and financial services giant Morgan Stanley, for instance, has published research suggesting…

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Has AI Ended Thought Leadership?

By any conventional measure, I am a “thought leader.” I’ve spent decades at the intersection of innovation and storytelling, building companies, selling them, breaking things, and starting over. I’ve written six books. I contribute regularly to this publication. And I’m here to tell you the category is dying.

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Timothée Chalamet ballet, opera comments spark furious responses from celebrities and industry figures

With the Oscars just days away, one A-list nominee has found himself entangled in an eleventh-hour controversy. Timothée Chalamet reunited with Interstellar co-star Matthew McConaughey recently to discuss the future of cinema – only to alienate a sizeable chunk of the high-arts community. Chalamet, 30, argued that cinema still has the power to bring audiences together…

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