‘Tis the season for keen promises. It happens around New Year’s every year. Kensington Palace’s courtiers brief the British media about the upcoming year and what it will hold for the Prince and Princess of Wales. King Charles’s improving health situation has thrown them for a loop though – they’ve had to hit pause on their increasingly macabre campaign around “these are all of the changes William will make when he’s king,” the changes being “William will refuse to show up to events and he’ll send out some misspelled tweets of support.” So what kind of promises are being made now? What will 2026 bring for Peggington & the Wig? Apparently, these courtiers could only come up with “uh, I guess they’ll support British brands?” Were they not doing that already?
The Prince and Princess of Wales will celebrate home-grown heroes next year by showcasing “the best of Britain”. They will place “real emphasis” on British businesses, skills, and creativity – as well as unsung community heroes – in at least one engagement a month.
The Prince and Princess, along with all members of the working Royal family, undertake engagements around the country in support of charities and businesses. In recent years, they have focused on their own causes – the environment and homelessness for him, early childhood for her, and mental health for them both. The Princess has been making her way steadily back to work after a cancer diagnosis and chemotherapy, undertaking more public engagements as her health has improved. In the past year, she has increasingly campaigned on the importance of nature, connection and in-person contact rather than screens.
In the reign of King Charles, the Waleses have stepped up their official duties to take a more senior diplomatic role, with the Prince of Wales – who is now heir apparent – representing the monarch and Government overseas.
A palace source said of their plans for next year: “It’s really important for the Prince and Princess of Wales to shine a spotlight on the unsung heroes of the UK. There will be a real emphasis in 2026 on showcasing some of the best of Britain.”
The Prince and Princess have spent more time at the hearts of local communities in recent months following the Princess’s illness.
LMAO, this is vague enough that William and Kate won’t be challenged to actually stick to a big plan of action. That being said, they’re obviously not going to even make ONE visit a month to highlight some British brand or British business. This reminds me of their big keen plan (circa 2023) to do “local impact days” in run-down, destitute communities in the UK. Their office briefed the press about how William and Kate were reinventing the wheel and donating their own (foundation) money to support local communities… and it turned out they were only donating about twelve thousand pounds, and making various local groups jump through hoops to get the money. And, oh btw, they only did like two impact days overall. This is exactly what will happen with “shining a spotlight on the unsung heroes of the UK.” William will probably say he’s raising awareness of Aston Villa’s “unsung heroes” and leave it at that. Kate can’t even talk about her long-time support for British wig-and-extension makers.


Photos courtesy of Avalon Red, Cover Images.
- Britain’s Catherine, Princess of Wales gestures during a visit to Marina Mill in Cuxton, south east England on September 11, 2025. Marina Mill was established in 1967, and is based in an old Victorian mill on the banks of the River Medway, where a small team produces fabrics using the traditional silk-screen method.,Image: 1036151706, License: Rights-managed, Restrictions: *** NO UK USE FOR 48 HRS ***, Model Release: no, Credit line: CHRIS J RATCLIFFE/Avalon
- Britain’s Catherine, Princess of Wales creates a screen print during a visit to Marina Mill in Cuxton, south east England on September 11, 2025. Marina Mill was established in 1967, and is based in an old Victorian mill on the banks of the River Medway, where a small team produces fabrics using the traditional silk-screen method.,Image: 1036151868, License: Rights-managed, Restrictions: *** NO UK USE FOR 48 HRS ***, Model Release: no, Credit line: CHRIS J RATCLIFFE/Avalon
- Britain’s Catherine, Princess of Wales laughs as she creates a screen print during a visit to Marina Mill in Cuxton, south east England on September 11, 2025. Marina Mill was established in 1967, and is based in an old Victorian mill on the banks of the River Medway, where a small team produces fabrics using the traditional silk-screen method.,Image: 1036151952, License: Rights-managed, Restrictions: *** NO UK USE FOR 48 HRS ***, Model Release: no, Credit line: CHRIS J RATCLIFFE/Avalon
- 14/10/2025. Cookstown, UK. The Prince and Princess of Wales during a visit to Mallon Farm in Cookstown, Northern Ireland.,Image: 1045448367, License: Rights-managed, Restrictions: © Kensington Palace. This image is free for use but may only be used for news or editorial reporting purposes. This image must NOT be used for any commercial or other use, save for news or editorial reporting and cannot be altered or amended in any manner, Model Release: no, Credit line: Pete Maclaine/Avalon
- 14/10/2025. Portadown, Craigavon, UK. The Prince and Princess of Wales during a visit to Long Meadow Cider in Portadown, Craigavon, Northern Ireland.,Image: 1045486875, License: Rights-managed, Restrictions: © Kensington Palace. This image may only be used for news or editorial reporting purposes. This image must NOT be used for any commercial or other use, save for news or editorial reporting and cannot be altered or amended in any manner or form whatsoever., Model Release: no, Credit line: Pete Maclaine/Avalon
- 14/10/2025. Portadown, Craigavon, UK. The Prince and Princess of Wales during a visit to Long Meadow Cider in Portadown, Craigavon, Northern Ireland.,Image: 1045486962, License: Rights-managed, Restrictions: © Kensington Palace. This image may only be used for news or editorial reporting purposes. This image must NOT be used for any commercial or other use, save for news or editorial reporting and cannot be altered or amended in any manner or form whatsoever., Model Release: no, Credit line: Pete Maclaine/Avalon
- Catherine, Princess of Wales, Patron of Anna Freud, during a visit to the children’s mental health charity in north London, to discuss the vital role of relationships and connection in shaping babies, children and young people’s future life outcomes. The Royal Foundation Centre for Early Childhood is launching a new project with Anna Freud to enhance the skills of health visitors to support early social and emotional development. Picture date: Thursday November 27, 2025.,Image: 1054967789, License: Rights-managed, Restrictions: *** NO UK USE FOR 48 HRS ***, Model Release: no, Credit line: Geoff Pugh for the Telegraph/Avalon
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The Princess of Wales, Patron of the Natural History Museum, and The Prince of Wales visit the Museum’s newly transformed gardens and meet children and young people taking part in learning programmes which see them connecting with nature and boosting biodiversity in urban areas
Featuring: Catherine, Princess of Wales
Where: LONDON, United Kingdom
When: 04 Sep 2025
Credit: Cover Images
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The Princess of Wales during their visit to the Natural History Museum’s newly transformed gardens in London, and meet with children and young people taking part in learning programmes which see them connecting with nature and boosting biodiversity in urban areas
Featuring: Catherine, Princess of Wales
Where: London, United Kingdom
When: 04 Sep 2025
Credit: PA Images/INSTARimages**NORTH AMERICA RIGHTS ONLY**
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The Prince and Princess of Wales visit the Natural History Museum’s newly transformed gardens and meet children and young people taking part in learning programmes which see them connecting with nature and boosting biodiversity in urban areas.
The gardens and National Education Nature Park programme are part of the Natural History Museum’s ambitious Urban Nature Movement, an initiative which aims to help people feel more connected to nature, more confident in their ability to protect it and more invested in a greener future.
Featuring: William Prince of Wales, Catherine Princess of Wales, Kate Middleton
Where: London, United Kingdom
When: 04 Sep 2025
Credit: John Rainford/Cover Images**NOT AVAILABLE FOR PUBLICATION IN THE UK**
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Prince William, Prince of Wales and Catherine, Princess of Wales meet with farm owner Charlie Mallon (R) and his family during their visit to Mallon Farm, a flax farm in County Tyrone that is spearheading the revival of flax growing for linen, as a blueprint for sustainable farming systems on October 14, 2025 in Cookstown, Northern Ireland.
During their visit, the Prince and Princess of Wales are visiting organisations providing creative and entrepreneurial opportunities for young people in rural areas of Northern Ireland
Featuring: William, Prince of Wales, Catherine, Princess of Wales
Where: Cookstown, Northern Ireland, United Kingdom
When: 14 Oct 2025
Credit: Cover Images
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Catherine, Princess of Wales and Prince William, Prince of Wales visit Long Meadow Cider on October 14, 2025 in Craigavon, Northern Ireland.
Long Meadow has been owned by the McKeever family for three generations and has been cultivating premium-quality apples since 1968.
The Prince and Princess of Wales are visiting organisations providing creative and entrepreneurial opportunities for young people in rural areas of Northern Ireland
Featuring: Catherine, Princess of Wales, William, Prince of Wales
Where: Craigavon, Northern Ireland, United Kingdom
When: 14 Oct 2025
Credit: Cover Images
