Dan Sheridan, CEO of Brooks Running, said that his company is resonating with runners in China as the activewear brand grew over a 130% in the region. Sheridan said that while China remains a small percentage of Brooks’ business, the ‘everyone’s a runner’ positioning and multi-use clothing consumers can wear off the run is driving growth. Sheridan joined Bloomberg Businessweek from the floor of the Berkshire Hathaway shareholder conference in Omaha. (Source: Bloomberg)
